Agora S.A. - Polish media company
CLOSE
Tool-1

Breaking news


Related party transaction

NAJNOWSZA AKTUALNOść (TOOLBAR)

Related party transaction

więcej
Tool-3
0

Info box

(
0
)
Notowania

Quotations

Spółka

AGO

Kurs akcji [PLN]

12,75 zł

Zmiana[PLN]

1,19%

Download

Tool-7

Company data

AGORA S.A.
Czerska 8/10 Street
00-732 Warszawa

AGO 1,19%
mWIG40 -0,31%
WIG-MEDIA -0,07%

Regon: 11559486
Numer KRS: 59944
NIP: 526-030-56-44

Tool-4

December 1, 2017 / 13:38

“Przystanek Wyspiański” - an extraordinary AMS campaign

“Przystanek Wyspiański” - an extraordinary AMS campaign

On the 110th anniversary of the death of Stanisław Wyspiański, exceptional bus shelters appeared in the eight largest cities. They showcase reproductions of Wyspiański's works and “activate the senses”. AMS invites everyone to watch the works, listen to the guide and smell the flowers from Wyspiański's works.

Specially prepared AMS bus shelters accompany the “Wyspiański” exhibition, which can be seen in the National Museum in Kraków. The shelters were arranged with fragments of Stanisław Wyspiański's works. Each of them is equipped with WiFi - when it is activated, the landing page “Przystanek Wyspiański” appears. It directs the visitors to the National Museum website, where they can download materials dedicated to the exhibition. Additionally, thanks to the built-in mp3 devices, it is possible to listen to the exhibition guide, and at the shelters in Kraków and Poznań - to feel the floral smell referring to the motifs often found in Wyspiański's polychromes and stained glass panes.

– We proposed to the National Museum that it should go out with an exhibition on the street and extend its influence beyond the purely visual sphere. Therefore, not only eyesight, but also hearing and smell will be useful - says Grażyna Gołębiowska, Marketing Director at AMS. – The bus shelter is a perfect place to combine advertising and technology in solutions that enable to arouse interest and, consequently, to engage and interact with the audience - adds Grażyna Gołębiowska.

Stickers with information on materials for download are available at each stop. In addition, the National Museum has planned an application “Szlak Stanisława Wyspiańskiego”, thanks to which it will be possible to get to know many interesting facts from the artist's life. Where was Stanisław Wyspiański born? For whom did he intentionally design inconvenient furniture? Answers to these and many other questions will be available from the application available for download also at Kraków's AMS stops.

“Przystanek Wyspiański” can be found in the following cities:
Katowice, ul. Roździeńskiego, Uniwersytecka
Kraków, Plac Inwalidów
Kraków, Filharmonia
Łódź, ul. Sienkiewicza, Galeria
Poznań, ul. Towarowa, al. Niepodległości (Święty Marcin)
Szczecin, Wyszyńskiego, Most Długi (in the direction of Brama Portowa)
Gdańsk, Podwale Grodzkie (Dworzec PKP [English: Railway Station], Wałowa)
Warszawa, Hotel Bristol 02
Wrocław, ul. Łącznik-Stawowa, Kołłątaja (Borowska)

The originator and patron of the project is AMS, a partner of the “Wyspiański” exhibition organised by the National Museum in Kraków.

Go back

NEWSLETTER

Every day something new happens to us.
We will be happy to tell you about it.

Choose :

Providing an e-mail address means you agree to receive a newsletter containing information about Agora S.A. and companies from the Agora capital group in the selected area. The administrator of your personal data is Agora S.A with its registered seat in Warsaw (00-732), 8/10 Czerska street. Your personal data will be processed in order to deliver the ordered newsletter, as well as for statistical and analytical purposes of the administrator. The consent may be withdrawn at any time by contacting iod@agora.pl, however its withdrawal does not affect the legality of the processing carried out prior to the withdrawal. By withdrawing the consent to receive the newsletter, you resign from receiving all corporate newsletters regarding the activities of Agora SA and companies from the Agora capital group. For more information on the processing of personal data, in particular your rights, see the Agora.pl privacy policy and our transparency policy.