Agora Group

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We are committed to the values that lie at the core of our organization and that have been our guiding principles in spite of changing market conditions and the growth of our group. These are truth, tolerance, respect for fundamental human rights and help

In all areas of our operations we are committed to professionalism and responsible management as well as transparency and clarity. Tolerance, independence and integrity are values that we strive to uphold in our everyday work. We build strong and sustainable relationships with our stakeholders: readers, listeners, viewers, clients, suppliers, our employees and shareholders.

Strategic goals and growth directions Corporate governance

History

1989

8 May - The first issue of Gazeta Wyborcza is published

1995

March - Launch of Wyborcza.pl, online format of Gazeta Wyborcza

1997

The first NIKE Literary Award is presented

1998

Radio TOK FM - first news and talk radio is launched

1999

Our shares debut on Warsaw Stock Exchange

1999

First edition of Gazeta Wyborcza “Man of the Year”, the award is presented to Václav Havel

2001

January - Gazeta.pl is launched

2002

March - We move to the new office at Czerska 8/10 in Warsaw

2002

April - Agora acquires 12 press titles, launching operations on in the magazines segment

2002

September - Agora invests in out-of-home advertising, purchases shares in AMS

2004

June - Agora Publishing is established (Library of Gazeta Wyborcza)

2009

The group acquires Yieldbird (AdTaily on the date of purchase)

2010

First Ryszard Kapuściński award presented

2010

August – Helios nationwide cinema chain joins Agora Group

2012

May – Launch of Publio.pl online store with ebooks and audiobooks

2012

September – Agora starts operations in film production industry - NEXT FILM is created

2014

February – Agora is Poland’s first publisher to introduce paid paywall and start selling digital Gazeta Wyborcza subscriptions

2014

March – Launch of Stopklatka TV, terrestrial movie channel. In 2018 Agora sales of its shares to Kino Polska TV SA

2015

The first film produced by Agora is released

2016

The number of active digital subscriptions of Gazeta Wyborcza reaches 100 thousand

2016

December – METRO TV, Agora’s television channel launches in MUX-8. Within under a year Discovery, one of world’s largest global media groups, purchases 100 per cent of the shares of METRO TV from Agora

2017

Agora debuts in the prestigious RESPECT Index of responsible companies listed on Warsaw Stock Exchange

2018

June - Helios cinema network owned by Agora launches Helios Dream. This is a new concept of premium screening rooms with a higher standard and modern design

2018

September - Agora invests in ROI Hunter – one of the fastest growing MarTech solutions for e-commerce

2019

February - Agora becomes a minority shareholder of the Eurozet group, acquiring 40% of its share capital

1989
1995
1997
1998
1999
1999
2001
2002
2002
2002
2004
2009
2010
2010
2012
2012
2014
2014
2015
2016
2016
2017
2018
2018
2019

Cinema and film

Network of cinemas, Film Production and Distribution

Newspapers

Daily Newspaper and Magazines

Agora’s Publishing House

Books, Music Albums and DVDs

Outdoor Advertising

AMS

Internet

Websites, Video, Mobile and Programmatic Advertising

Radio

Radio Stations and Music Websites

Culture, Education, Entertainment

Entertainment: Music and Culture Events, Conferences, Discusssions

Food service

Food service activity in the fast casual sector

Agora at a glance
Strategy
Capital Structure
Business environment
Management
Links

Agora and "Gazeta Wyborcza" daily were created before the parliamentary elections in 1989. "Gazeta Wyborcza" became the first independent daily in the country, and Agora grew into one of the largest and most known media companies in Poland. Since 1999 the Company has been listed on Warsaw Stock Exchange.

The Group's largest enterprises are:

Helios S.A. - operator of the largest cinema network in the country in terms of the number of facilities and owner of the NEXT FILM company, dealing in film distribution and production;
Gazeta Wyborcza - the most popular opinion-forming newspaper in Poland, whose content is available in paper version, on the Internet - Wyborcza.pl and Wysokieobcasy.pl and on smartphones, tablets and e-readers; is the leader of digital transformation in Poland with 218 thousand active paid digital subscriptions at the end of 2019.
AMS - leader on the Polish outdoor advertising market;
The company also publishes music and film books and albums.

Agora's websites are among the leading in terms of popularity in their categories. The company's dozens of Internet brands include, among others: Gazeta.pl, Sport.pl, Tokfm.pl and Plotek.pl, available online and through mobile applications; Agora is present on the programmatic advertising market through its subsidiary Yieldbird - one of the fastest growing companies in this area on the Polish market.

The company also owns three music brands of local radio stations: Złote Przeboje, Rock Radio and Radio Pogoda, the internet radio Tuba.FM and is the majority co-owner of the supraregional Radio TOK FM.

Agora has been operating on the food service market since 2019 through the Step Inside company belonging to the Helios network, which creates new restaurants under the Pasibus brand.

The Agora Group plans for 2018-2022 to develop its largest businesses, including expanding the Helios cinema network, strengthening the position on the out-of-home market and selling premium content in the subscription model. At the same time Agora focuses on the start of operations in entirely new areas outside the advertising market: in the field of innovative B2B services and in the sphere of entertainment and leisure.

The Agora Group’s new strategy for 2018-2022 is based on two strong pillars: systematic development of existing businesses and expanding the offer of the largest enterprises with innovative products or premium services, as well as development of new activities in prospective market segments.

The Agora Group focuses in its current activity on:

the development of sales of quality content in the subscription model and strengthening the leading position in this segment. The Group aims to triple the average number of subscriptions for both Gazeta Wyborcza’s digital content and Radio TOK FM podcasts, as well as to ensure better monetization of this business model. Ultimately, in 2022, half of Gazeta Wyborcza's revenues will come from digital sources, and its profitability will improve regularly.
further development of the Helios cinema network, which is the foundation of Agora's presence in the segment related to spending free time by Poles. The number of Helios facilities will increase systematically, also in large agglomerations. The cinema offer will be enriched also by new screening rooms Helios Dream – luxuriously equipped premium screening rooms.
AMS entry into the next development phase due to changes in the panel portfolio structure - especially the increase in the share of premium panels, as well as a wider range of digital solutions, including those integrated with city furniture.
further, dynamic development of the Yieldbird company, the leader of the ad-tech industry, which has already achieved global success. This year, Yieldbird will offer another group of customers a new product, focusing on increasing its revenues and achieving higher profitability by 2022.

Agora intends also to dynamically enter the market of B2B services and become the first choice partner for enterprises operating on the e-commerce market and looking for effective MarTech tools. The Group plans to develop this new business through both acquisitions and organic growth.

Agora has also begun an intensive market research for new areas of activity, focusing in particular on projects related to spending free time away from home. The main foundation of this development is Helios, the leader of the Polish cinema market. Basing on existing competences and the know-how acquired from the market, the Group will offer new recipients modern eateries and entertainment concepts for the whole family both in shopping centers and outside them.

The Management Board of Agora estimates that in the next 4 years, the level of investment in existing businesses may amount to ca. PLN 430 million. However, the Group plans to allocate up to PLN 500 million for the development of new ventures, investing in projects in the following areas: leisure and entertainment, B2B services for e-commerce, MarTech tools and other concepts. Agora does not exclude investments strengthening its current businesses, especially in those areas where the possibilities of dynamic organic growth have been exhausted. At the same time, the Management Board of Agora aims to maintain the company's dividend policy.

More information on the Agora Group's plans, including goals for selected businesses, can be found in the "Agora Group Strategy for 2018-2022".

Video transmission of the meeting with Agora's Management Board.

Agora SA

Cinema
Radio Group
AMS S.A.
Internet
Others

Company	% ownership*
Helios S.A. (Lodz)	91.4%
Next Film Sp. z o.o. (Lodz)	91.4%
Step Inside Sp. z o.o. (Lodz)	82.3%
Foodio Concepts Sp. z o.o. (Lodz)	-
Next Script Sp. z o.o. (Warsaw)	75.9%
* as of 31 December 2020

Company	% Ownership*
Grupa Radiowa Agory Sp. z o.o. (Warsaw):	100%
Doradztwo Mediowe Sp. z o.o. (Warsaw)	100%
IM 40 Sp. z o.o. (Warsaw)	72%
Inforadio Sp. z o.o. (Warsaw)	66.1%
* as of 31 December 2020

Company	% Ownership*
AMS S.A. (Warsaw)	100%
AMS Serwis Sp. z o.o. (Warsaw) [until April 1st 2020 Adpol Sp. z o.o.]	100%
Piano Group Sp. z o.o. (Warsaw)	92%
Instytut Badań Outdooru IBO Sp. z o.o. (Warsaw)	50%
* as of 31 December 2020

Company	% Ownership*
Plan D Sp. z o.o. (formerly Domiporta Sp. z o.o.) (Warsaw)	100%
Optimizers Sp. z o.o. (Warsaw)	100%
Yieldbird Sp. z o.o. (Warsaw)	92.1%
Goldenline Sp. z o.o. (Szczecin)	100%
HRlink Sp. z o.o. (Szczecin)	79.8%
ROI Hunter a.s. (Brno)	23.9%
Polskie Badania Internetu Sp. z o.o. (Warsaw)	16.7%
* as of 31 December 2020

Company	% Ownership*
Agora TC Sp. z o.o. (Warsaw)	100%
Plan A Sp. z o.o. (Warsaw)	100%
Agora Finanse Sp. z o.o. (Warsaw)	100%
Eurozet (Warsaw)	40%
* as of 31 December 2020

Agora SA has been present on the Polish media market for nearly thirty years. Its operations started with the release of the first issue of a Gazeta Wyborcza national daily. Since then the title has become the most popular opinion leading newspaper in the country. Currently Agora is also dynamically expanding its internet presence – through outlets such as Gazeta.pl web service sites or Yieldbird, one of Poland’s fastest growing programmatic advertising brand. A member of Agora Group, AMS is a leader in Poland’s outdoor advertising market. Agora is also present on the radio market, with our local music stations and Radio TOK FM, a national news&talk radio. Agora is also a majority shareholder of Helios, Poland’s largest cinema network (number of screens) and the owner of NEXT FILM, a film production and distribution studio. Agora Publishing releases books, music records and films.

Media market – industry organizations

To ensure the transparency of our business operations as well as of our market environment, Agora is active in a number of industry organizations, including bodies developing industry-specific research standards such as:

Instytucje prowadzące badania branżowe

Institution		report/elaboration	Agora's membership
Związek Kontroli Dystrybucji Prasy (ZKDP) (Circulation Audit Office)	Organization of of publishers, advertising agencies, advertisers and other entities operating on the press market supplying objective and carefully verified press distribution and circulation data	www.teleskop.org.pl	Yes
Polskie Badania Czytelnictwa (PBC) (Polish Readership Research	Institution belonging to ZKDP; its main objective is to approve methodology of press readership research in Poland and its supervision	www.pbczyt.pl	Yes
Izba Gospodarcza Reklamy Zewnętrznej (IGRZ)*	It carries out cyclical, thorough research of outdoor market on the basis of the real data reported by the members of this organization	www.igrz.com.pl	Yes
Polskie Badania Internetu (PBI)	PBI is carrying out the Megapanel PBI/Gemius study, being a standard for measuring viewership rates of Internet sites in Poland	www.pbi.org.pl	Yes
Interactive Advertising Bureau Polska (IAB Polska)*	IAB in co-operation with PwC carries out study IAB AdEx presenting data concerning advertising expenditure in Polish Internet.	www.iabpolska.pl	Yes
StarLink*	Media house carrying out study concerning advertising market in Poland	www.starlink.pl	Provides its services to Agora
Expert Monitor*	A research company monitoring advertising expenditure in Polish media	www.expert-monitor.pl	-
ZenithOptimedia*	Media house; research on Polish advertising market	www.zenithoptimedia.com	-

* All opinions, estimates and forecasts relating to advertising market prepared by media houses and research institutions represent their own opinions and do not reflect opinions, estimates or forecasts of Agora's Management Board.

Agora is also a member of following trade organizations:

Risk factors:
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The Management Board operates on the daily basis according to the rules set out in the Company's Statute and its By-laws. The members of the Management Board meet regularly once a week.

The Supervisory Board's exclusive competences include setting the compensation of the Management Board, selection of the Company's auditor and approval of related party transactions. All transactions with affiliates must receive consent of the independent members of the Supervisory Board.

Management Board
Supervisory Board

Financial market institutions:

Corporate governance

In investor relations we are committed to transparent and non-discriminatory corporate communication practice.

Responsible business

Our corporate responsibility policies are rooted in the principles of sustainable growth, lasting relations with our environment and diversity in the workplace and the society.

Basic information

Established:	1998
Headquarters:	Agora S.A.
Company's seat:	ul. Czerska 8/10, 00-732 Warszawa, Polska
Main phone:	(22) 555 60 00, 555 60 01
Fax:	(22) 555 48 50, 555 47 80
	More about headquarters »
Management Board:
President:	Bartosz Hojka
Members:	Tomasz Grabowski
	Tomasz Jagiełło
	Anna Kryńska-Godlewska
	Agnieszka Sadowska
Supervisory Board:	6 members, incl. 3 independent
President:	Andrzej Szlęzak
Members:	Wanda Rapaczynski
	Dariusz Formela
	Tomasz Sielicki
	Maciej Wiśniewski
	Tomasz Karusewicz

Stock:
No. of shares:	46 580 831
ISIN:	PLAGORA00067
Stock Exchange:	Warsaw Stock Exchange indices: WIG, sWIG80, WIG-MEDIA, Respect Index Market: main Tradins system: continuos sector: media First listing on WSE: 1999 April 20
Agora's codes:	WSE: AGO Reuters: AGOD.WA Bloomberg: AGO:PW
Share capital:	PLN 46.580.831,00
Paid up capital:	PLN 46.580.831,00
Revenues:	PLN milion 1 165,5 (2017)
Employment:	2 847 (31 December, 2017)
Auditor:	KPMG Polska Audyt Sp. z o.o. spółka komandytowa
EKD Code:	2212
Statistical number (Regon):	011559486
Registry number - KRS (received November 7, 2001):	59944; Regional Court for the Capital City of Warsaw
Tax identification number (NIP):	526-030-56-44
BDO registry number:	000025724
Statute:	link »

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Agora Group

We are committed to the values that lie at the core of our organization and that have been our guiding principles in spite of changing market conditions and the growth of our group. These are truth, tolerance, respect for fundamental human rights and help

History

Cinema and film

Newspapers

Agora’s Publishing House

Outdoor Advertising

Internet

Radio

Culture, Education, Entertainment

Food service

Dla Inwestorów

Agora SA

Corporate governance

Responsible business

Basic information

Values and Principles

Breaking news

Contact us

Phone: 22 555 60 00

Phone: 22 555 60 01

press@agora.pl

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Agora Group

We are committed to the values that lie at the core of our organization and that have been our guiding principles in spite of changing market conditions and the growth of our group. These are truth, tolerance, respect for fundamental human rights and help

History

Cinema and film

Newspapers

Agora’s Publishing House

Outdoor Advertising

Internet

Radio

Culture, Education, Entertainment

Food service

Dla Inwestorów

Agora SA

Corporate governance

Responsible business

Basic information

Values and Principles

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