Press release
Fresh layout and innovative solutions for the advertisers - these brand new options are provided in the newsletters of the Gazeta.pl portal. Selling of advertising space in the current newsletters began on January, 15.
Newsletters were given a trendy logo and got transparently divided into an editorial and advertising part. Advertisers are now provided with the opportunity to take advantage of such advertising formats as billboard 750x100, MPUs 300x250 and mid text button 300x50. Within the sponsorship a 750x100 billboard as well as a 750x50 newsletter inframe footter are on offer. The advertisement can be placed in any thematic newsletter or in all information newsletters sent on a particular day or as a package.
- We offer our clients new advertising opportunities within a dynamic product. Our newsletters constitute an excellent carrier of contextual advertising targeted at the users having particular interests. - says Benita Jakubowska, Sales Managers in Gazeta.pl.
The newsletters of the Gazeta.pl portal cover three thematic areas: general news (national, international, economic, cultural, sport facts, daily news published in Gazeta Wyborcza), local news relating to 21 biggest cities in Poland. The third pillar constitute magazine newsletters of eDziecko, Avanti and Kuchnia magazines. Day in day out, newsletters are sent out to 132 thousand people while local newsletters are received by 74 thousand subscribers. Magazine newsletters, sent on either weekly or monthly basis, are subscribed by 95,5 Internet users. All in all, the Gazeta.pl portal provides own users with 34 newsletters.