High sales records of magazines in December 2009

12-03-2010

December 2009 issues of "Avanti", "Cztery Katy" (Home Design) and "Dziecko" (Child) recorded high copy sales in adequate categories of magazines.

"Avanti" is the most popular shopping monthly in Poland - its paid circulation in December reached over 172 thou. copies. This record granted the magazine 3. place in the category of all luxury magazines for women in December 2009, alike in year 2009 (1).

"Cztery Katy" maintains its leadership position among the home design magazines. Paid circulation of the monthly in December 2009 amounted to 98,5 thou. copies and was higher than summed paid circulation of 2. and 3. popular competitors (2).

December issue of "Dziecko" was sold in over 100,5 thou. copies - the monthly was the most popular magazine for parents in December 2009 (3).

All December issues of magazines of Agora were supported by advertising campaigns and attached special supplements for readers.

(1) data according to ZDKP, total paid circulation of "Avanti" in December 2009 - 172 358 copies

(2) data according to ZDKP, total paid circulation of "Cztery Katy" in December 2009 - 98 495 copies.; 2. popular homemaking magazine - "M jak Mieszkanie": 50 799 copies, 3. - "Moje Mieszkanie": 43 467 copies

(3) data according to ZDKP, total paid circulation of "Dziecko" in December 2009 - 100 673 copies.

  Print